Spike Jonze Insperation

Spike Jonze an American video director who has worked on such work as Jackass, music videos containing global stars like Kanye West, The Beastie Boys. Jonze is known and highly repsected in the video business and has developed and change the way people now film due to his quirky and creative ideas.

Fatboy Slim - Praise You

http://www.youtube.com/watch?v=4ULVQOneeZE

This music video is first disjunctive as the video has no link with the lyrics this style of music video helps interest the viewers as many music videos can be performance based making the tedious and boring. The video is shot with a amateur video camera giving the look of a low budget video. We can understand that the video has a "homemade" look about it due to the early dialogue of friends talking but also the gritty pixels showing threw-out the video. The videos location of a cinema or theatre in an American city like New York also enhances the

way the video is seen as a "home made" video as there are no huge studios, fancy cars, attractive characters. This video has a number of cuts but there is no loss in time the audience feel that they have just seen 3-4 minutes of actual footage. there is a number of close ups and establishing shots which just adds to the video making it easier to understand and for something to be empathized. For a music video one would have to say that it is highly entropic as Spike Jonez as created a video using normal people dancing in a cinema but on the other hand the video can be seen as highly redundant as everyone who views the video can easily recognize what is going on.